
Mark Sheldon
Chief Technology Officer
Sidetrade
Graduating with honors from Nottingham Trent University, with twenty years of experience in AI and co-founder of BrightTarget, which was incorporated into Sidetrade, Mark leads R&D, data science and IT. His leadership and pragmatism position Sidetrade well ahead of its competitors. Engaged in external growth operations and working in tandem with Rob Harvey, he fosters a culture of innovation and technological excellence.